El Hans, Restaurant. Wines. Syrah organic
Packaging, Illustration
Located in the heart of Leopoldstadt, the 2nd district of Vienna, a modern neighborhood with nostalgic air, El Hans is a restaurant with a personal style of Spanish cuisine, sourcing from a balanced mix of local products and others of the highest quality imported directly from small producers that they personally choose.
Nowadays El Hans already enjoys a huge success. In order to differentiate and enhance the uniqueness of the products they select to later be offered to their customers under their own brand, we were asked to design several pieces of packaging, such as this wine.
The concept behind the illustration for this label lays on the landscape view from the winery & estate where the wine is born: Sierra Nevada mountain range and its most distinctive pick: El Veleta.